Styling & Photography Masterclass at Vitra


I recently had the pleasure of working alongside the immensely talented photographer, blogger and stylist behind beeldSTEIL, Wendy van Woudenberg. We were approached by the team at Meet the Blogger to present a styling and photography masterclass for aspiring photographers and stylists (most of whom are bloggers) at the Vitra showroom near Amsterdam. We were both delighted to be working together, and are thrilled that the masterclass was a great success! Below a little peek into our day.

IMG_7126 The day flew by for Wendy and I and we were both so busy we forgot to take our own pictures! The above image I took on my iPhone the day before while setting up for the event. There are a couple more over on my Instagram feed too. Wendy and I combined our very different styles and put together this little vignette, featuring our favourite design objects from the Vitra showroom, some vintage pieces we both loved, a vintage kilim rug that I badly wanted to take home with me and some greenery. It was a true mix of our two styles and made a pretty backdrop for our presentation, which was beamed onto the white wall above.

That was the extent of it for me photo-wise I’m afraid, but thanks to all the amazing attendees, plenty of gorgeous images were made in the stunning Vitra showroom, which really was the most inspiring venue with it’s jaw-dropping architecture and generous spattering of beautiful products for the home. The images below were captured by one of our attendees, Josette Alkema. She did a fabulous round-up of the event comprising of several different posts, which you can see on her Facebook page.

masterclass 1_Josette Alkema

The first half of the day was the ‘theory’ part of the masterclass, where Wendy and I spoke about the importance of images for your blog, business and brand, ran through the basics of photography, spoke about visual identity and defining your style, visual storytelling and took our attendees through some editorial and interior styling and photography examples. It sure was nerve-wracking to be in front of 45 eager faces, but it was fun and so rewarding to see how much we both had to share. Working with Wendy was an absolute pleasure!

After lunch, we hit the floor and our attendees got to go and explore the Vitra showroom. They were asked to bring an object from home to style with, and to photograph in as many ways possible. The goal was to practise and fine-tune their composition, styling and photography skills and step outside their comfort zones! They were allowed to use everything in the showroom, including the gorgeous BloomOn flowers, to style their own vignettes and it was so fun to walk around and see the different ways people were working.

Curious to see what our attendees thought of the event? Here is a line-up of what some of the bloggers have written about:

Nordic Blends

Act productions Blog

The au Citron

Debbie Schrijft

Designed Life

Droika Engelen

Galerie Lucie

Love the North

Roomservice 13

Van swart op wit

_FJA2277 FJA sfeer

_FJA2276 FJA sfeer

To top off an inspiring day, Vitra announced that they are giving away 2 Limited Edition Panton chairs in their brand new colour ‘Summer Green’!

Bloggers have been given the opportunity to take part in a fun contest by blogging the event and sharing the chair via their social media channels. From these posts, five bloggers will be selected to receive 2 green Panton Limited Edition Chairs home delivered to style, photograph and share. From these five posts, two lucky winners will be chosen by a jury consisting of me, Wendy and two representatives from Vitra to KEEP their chairs! I’m so excited to see what they all come up with.

It was truly and inspiring day for all involved. Big high five to Vitra for being such fabulous, generous hosts, Meet the Blogger for bringing this event to life, and my awesome partner-in-crime Wendy.

If you’re interested in further photography and styling workshops, please comment below and I’ll be sure to inform you of any upcoming events! Wendy and I are geared up and ready to share a lot more, so watch this space!

Have a wonderful weekend, folks. I’ll be playing catch-up with the blog over the coming weeks to make up for my absence (sorry about that!) so see you here soon!

Holly x

Image credits // 1 and 2: Avenue Lifestyle; 3: Josette Alkema

5 Responses to “Styling & Photography Masterclass at Vitra”

  1. Thank you, Holly for your wonderful report of a great day.
    Loved working with you in such a beautiful space!
    Talk to you soon 🙂 x Wendy

  2. Miriam says:

    Hi Holly, nice post. A pity my link doesn’t work… 🙁

  3. Izzy says:

    Sounds like this was a fun and super interesting workshop, so I’m kinda bummed I missed it 🙁 . Please let me know about similar workshops in the future, thanks a lot in advance!

  4. Robine says:

    It was so much fun! I learned a lot!
    Thank you 🙂

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